In the second quarter of 2026, Turkey's dominant biscuit maker Ülker Biskuvi found itself in a paradox familiar to companies navigating turbulent economies: profit rose sharply even as the ground beneath it shifted. Net income climbed 45 percent year-on-year, yet revenue fell, margins compressed, and the market grew more combative. It is a moment that asks whether a strong headline number can be trusted when the forces producing it — tax relief, debt refinancing, and deliberate promotional sacrifice — are as much about survival as strength.
Ulker Biskuvi Posts 45% Net Income Surge Despite Margin Pressure From Cocoa Costs
Defending volume and share rather than margins
The net income grew 45 percent while revenue fell 11 percent. How does that even happen?
Mostly accounting. Inflation accounting rules in Turkey distort the year-on-year comparison, but also the company had lower tax expense and lower interest costs from refinancing. The real story is that operating profit—EBITDA—actually fell sharply. That's the number that matters.
So the headline profit number is misleading.
Not misleading exactly, but incomplete. The company did make more money in absolute terms, but its ability to generate profit from each lira of sales got worse. That's the real pressure.
Why did margins compress so badly?
Two things. Cocoa prices spiked in the first half of the year, and the Turkish market became intensely promotional. Consumers are price-sensitive, so competitors are cutting prices. Ulker chose to match those cuts to keep market share rather than lose volume.
Is that a smart choice?
In the short term, it protects the business. In the long term, it depends whether cocoa prices normalize and promotional intensity eases. Management is betting they will. If they don't, the company has sacrificed margin for nothing.
When will cocoa costs stop hurting?
The company has already bought most of its cocoa at high prices. Lower-cost inventory will flow through gradually in the third and fourth quarters. But it's not immediate because of long supply chains and inventory cycles.
What's the biggest risk?
That the promotional environment in Turkey doesn't ease, or that geopolitical tensions in the Middle East persist and keep freight and logistics costs elevated. If either of those things continue, the margin recovery management is counting on won't happen.
O Pulso
- Cocoa prices spiked through the first half of 2026, carving EBITDA margins down to 10.4% from 14.6% — a 420-basis-point collapse in a single quarter that exposed how vulnerable even market leaders are to commodity shocks.
- Turkish consumers, squeezed by affordability pressures, are buying less, and the domestic market has turned into a promotional battleground where rivals compete on price rather than brand, forcing Ülker to spend heavily just to hold its ground.
- International operations were hit hardest, with overseas EBITDA margins falling to just 5.2% as geopolitical tensions in the Middle East drove up freight, logistics, and packaging costs across Central Asian and regional markets.
- Management is betting that high-cost cocoa inventory purchased months ago will clear through the supply chain by Q3 and Q4, gradually restoring margins — but the company declined to disclose its hedging ratios, leaving investors to take that confidence on faith.
- Despite revising its full-year sales outlook to a low single-digit decline, Ülker reaffirmed its 13.5% EBITDA margin guidance for the year, staking its credibility on a significant second-half recovery that has yet to materialize.
In the second quarter of 2026, Turkey's dominant biscuit maker Ülker Biskuvi found itself in a paradox familiar to companies navigating turbulent economies: profit rose sharply even as the ground beneath it shifted. Net income climbed 45 percent year-on-year, yet revenue fell, margins compressed, and the market grew more combative. It is a moment that asks whether a strong headline number can be trusted when the forces producing it — tax relief, debt refinancing, and deliberate promotional sacrifice — are as much about survival as strength.
Ülker Biskuvi Sanayi, Turkey's leading biscuit and confectionery maker, reported a paradoxical second quarter in 2026: net income surged 45 percent year-on-year, yet revenue fell 11.4 percent to 27 billion Turkish lira, gross margins shrank, and EBITDA margin collapsed to 10.4 percent from 14.6 percent a year earlier. The contradiction is not accidental — it reflects a company deliberately trading margin for market share in a hostile environment, while benefiting from one-time tailwinds like a deferred tax gain and lower interest costs following debt refinancing.
The primary villain is cocoa. Prices spiked sharply in the first half of the year, and because Ülker works through long inventory cycles, expensive stock purchased months ago is still flowing through the income statement. International operations felt the pain most acutely, with overseas EBITDA margins falling to just 5.2 percent, compounded by geopolitical tensions in the Middle East that raised freight, logistics, and insurance costs. Domestically, biscuit volumes actually grew — up 3.7 percent in the quarter — and the company gained share in both sweet and salty categories, though chocolate sales softened as the category normalized after an exceptional 2025.
CEO Ozgur Kolukfaki framed the quarter as a temporary trough, arguing that the worst of the cocoa cost cycle has passed and that lower-cost inventory will provide gradual relief in the third and fourth quarters. The company revised its full-year sales outlook to a modest decline but held firm on its 13.5 percent EBITDA margin guidance for the year — a target that implies a substantial second-half rebound. Whether that recovery arrives on schedule, or whether Turkey's promotional intensity and consumer affordability pressures prove more stubborn than management expects, will define Ülker's story for the remainder of 2026.
Ulker Biskuvi Sanayi, Turkey's dominant biscuit and confectionery maker, delivered a paradoxical quarter: net income jumped 45 percent year-on-year, yet the company's operating margins compressed sharply and revenue actually declined. The contradiction sits at the heart of what the company faces in 2026—a market so promotional and cost-pressured that profit growth masks underlying strain.
The numbers tell the story. Revenue fell to 27 billion Turkish lira from 30.5 billion a year earlier, a drop of 11.4 percent. The decline stems partly from inflation accounting rules that distort year-on-year comparisons, but also from real softness in domestic value growth as Turkish consumers, squeezed by affordability concerns, buy less. Gross margins shrank to 24.6 percent from 27.2 percent. More telling still, EBITDA margin—the measure of operating profitability before interest and taxes—collapsed to 10.4 percent from 14.6 percent. That is a 420-basis-point decline in a single quarter. The culprits are well understood: cocoa prices spiked in the first half of the year, and the Turkish market has become a promotional battleground where price cuts matter more than brand strength.
International operations bore the brunt. EBITDA margin in overseas markets fell to 5.2 percent, squeezed by aggressive competition in Central Asia and the ripple effects of Middle East geopolitical tensions—higher freight, logistics, insurance, and packaging costs that offset solid biscuit and cake sales elsewhere. Turkey's domestic biscuit volumes actually grew, up 3.7 percent in the quarter and 1.1 percent for the first half, with the company gaining share in both sweet and salty categories. But chocolate sales softened as the category normalized after an exceptional 2025 that included viral products like Dubai chocolate. Inventory days stretched to 123 days, a sign of supply timing pressures.
Management, led by CEO Ozgur Kolukfaki, framed the quarter as a temporary trough. The company is deliberately choosing to sustain market share and consumer engagement through promotional spending rather than chase margin in a hostile environment. Cocoa prices have moderated significantly from their peaks, but the benefit will not arrive immediately. The company works through long inventory cycles, meaning high-cost cocoa stock purchased months ago is still flowing through the P&L. Kolukfaki said the toughest part of the cocoa cost cycle was in the first half of the year, and that lower-cost inventory will provide relief gradually in the third and fourth quarters. He declined to specify the company's cocoa hedging ratios or inventory coverage, citing competitive sensitivity.
The company revised its full-year sales outlook downward, from flat to a low single-digit decline, citing increased inflation expectations and geopolitical uncertainty. Yet it reaffirmed its full-year EBITDA margin guidance of 13.5 percent, implying a significant rebound in the second half. That confidence rests on cocoa costs normalizing and the promotional intensity in Turkey easing as market conditions stabilize. The company also benefited from a tax rate reduction on manufacturing income to 12.4 percent effective January 2027, which created a deferred tax benefit in Q2, and from lower interest expense after refinancing debt at much lower rates on five-year terms.
What emerges is a company navigating a difficult but not unprecedented cycle. Ulker is the market leader in a price-sensitive, promotion-driven market where it has chosen to defend volume and share rather than margins. The cocoa cost shock was real and painful, but management believes it has passed the worst. The question for investors is whether the second-half margin recovery materializes as expected, or whether the promotional intensity and affordability pressures in Turkey prove more durable than management assumes. The next two quarters will answer that.
Citações Notáveis
The company is deliberately balancing affordability, volume, market share, and profitability in the current environment, with margin pressure stemming from the promotional environment, category mix shifts, and cocoa costs.— CEO Ozgur Kolukfaki
While cocoa prices have moderated, the benefit will not be immediate due to the long inventory cycle, with relief expected gradually in Q3 and Q4.— CEO Ozgur Kolukfaki