Only days after Apple unveiled its first foldable iPhone, the Duo, a joke rather than a review became one of the first things to spread in India. Rapper and digital creator Santy Sharma shared an AI-generated image of himself with the device, riffing on the old internet habit of joking about selling a kidney to afford something costly. It is a small moment, but it shows how a premium price tag, in a market where Rs 2,99,900 is a serious sum, can turn a product launch into shared laughter before a single buyer has paid for it.
Santy Sharma's 'sell a kidney' joke on Apple's Rs 2,99,900 iPhone Duo price goes viral
A joke about a kidney, aimed at a Rs 2,99,900 phone
Mark
Why did a joke about a phone price get this much attention?
Mimi
Because the number is concrete: Rs 2,99,900 as the starting price in India. Everyone can feel that figure, and the kidney gag is a ready-made way to say it.
Mark
Is Sharma actually criticising Apple?
Mimi
Not really. The post is framed as satire, a sarcastic take, not a serious assessment of the phone or the company.
Luke
Worth saying plainly: the reporting shows one creator's post. It doesn't measure how widely it spread or how most Indians feel about the price.
Mark
The headline says viral, though.
Luke
That's the headline's word. The source gives no view counts or shares, so I'd treat viral as attributed, not demonstrated.
Mimi
Fair. What is confirmed is the post, the caption, and the AI-generated image.
Mark
What do we know about the phone itself?
Mimi
Apple unveiled it September 9. It's the first foldable iPhone, with a 7.6-inch inner display and the A20 Pro chip, per Apple.
Luke
Those are Apple's claims. Nobody has reviewed it in this piece, so performance is unknown.
Mark
And what comes next?
Mimi
Pre-orders in India open October 16, with availability October 23. That's when prices meet real purchasing decisions.
Il Polso
- A satirical AI image of a rapper holding the iPhone Duo is spreading fast after Apple's foldable launch.
- The joke lands on the Rs 2,99,900 starting price, a sum that makes a 'sell a kidney' gag feel sharply relatable to Indian buyers.
- Sharma has labelled the post as purely sarcastic AI satire, leaving no doubt that it is not a genuine claim.
- Attention now turns to October 16, when Indian pre-orders open, and the price debate may grow louder or quietly fade.
Only days after Apple unveiled its first foldable iPhone, the Duo, a joke rather than a review became one of the first things to spread in India. Rapper and digital creator Santy Sharma shared an AI-generated image of himself with the device, riffing on the old internet habit of joking about selling a kidney to afford something costly. It is a small moment, but it shows how a premium price tag, in a market where Rs 2,99,900 is a serious sum, can turn a product launch into shared laughter before a single buyer has paid for it.
Days after Apple revealed its first foldable iPhone, one of the earliest reactions to catch fire in India was a joke. Santy Sharma, a rapper, singer and digital creator, posted an AI-generated image of himself holding the iPhone Duo, built on the familiar internet line about selling a kidney to afford something expensive.
His caption, "iPhone Duo itna mehenga hai ki mene socha!", made the joke plain. He called the image AI-generated and purely sarcastic, aimed at the phone's Rs 2,99,900 starting price in India. It is clearly satire, with no suggestion of a real medical decision.
The timing explains the reach. The Duo, unveiled on September 9, 2026, opens to a 7.6-inch inner display and runs on Apple's A20 Pro chip, and its foldable form and premium price made it an easy target for humour. Indian pre-orders open on October 16, with sales from October 23, so the price conversation has a few weeks left to run.
Days after Apple pulled the cover off its first foldable iPhone, one of the first reactions to catch fire in India was not a review but a joke. Santy Sharma, an Indian rapper, singer and digital creator, posted an AI-generated image of himself holding the new iPhone Duo, built around the old internet gag about selling a kidney to afford something expensive.
Sharma's caption read, "iPhone Duo itna mehenga hai ki mene socha!" He described the image as AI-generated and purely sarcastic, a riff on the phone's starting price in India of Rs 2,99,900. The post is presented as satire. There is no indication that Sharma was making a real claim about selling a kidney or undergoing any medical procedure.
Apple unveiled the iPhone Duo on September 9, 2026. It is the company's first foldable iPhone, and it opens to reveal a 7.6-inch inner display. Apple says it is powered by the A20 Pro chip and offers dual-display functionality along with new AI-related features.
The Indian price is the backdrop to Sharma's post. Apple is due to open pre-orders in the country on October 16, with the device available from October 23. That leaves several weeks in which buyers, and joke-makers, can weigh the Rs 2,99,900 starting figure.
The kidney reference is a long-running online shorthand for products or purchases that seem exceptionally costly. Sharma adapted that familiar exaggeration to Apple's newest flagship, rather than offering a serious assessment of the phone or a critique of the company.
The timing helps explain why the post travelled. A foldable form factor entering the iPhone lineup, a large internal display, a new chip and premium pricing together make the Duo an obvious subject for online humour during a major Apple launch.
The post also reflects Sharma's reach beyond music. Known as a rapper and singer, he has built a profile as a digital creator, which lets him join conversations around big technology launches and other trending topics. Here, the "kidney sold" joke is framed as a light-hearted reaction, not a literal personal account.
What to watch next is October 16, when Indian pre-orders begin. Whether the price reactions fade or grow louder will become clearer once real buyers start deciding.
Citazioni salienti
iPhone Duo itna mehenga hai ki mene socha!— Santy Sharma, caption on his AI-generated post
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