Nintendo's Zelda Switch 2 Sells Out Within Hours as Scalpers Demand £700+

Once again, the ritual of scarcity and desire has played out in the marketplace of modern culture: Nintendo's limited-edition Zelda Switch 2 console sold out within hours of its release, leaving behind a secondary market where scalpers now offer the same object at prices two or three times its retail value. The collision of beloved intellectual property, constrained supply, and automated buying tools has become a defining feature of how coveted goods move through the world. For the many who simply wished to participate in a cultural moment — the 40th anniversary of a beloved franchise — the do