In the quiet calculus of consumer technology, a moment arrives when the aspirational becomes attainable — and Best Buy's record-low pricing of the LG C3 OLED at $1,699.99 marks such a threshold. An $800 reduction on one of 2023's most lauded televisions, arriving well outside the ritual of Black Friday or Prime Day, suggests the market is turning a page. For those who have long weighed desire against cost, the barrier has shifted in a meaningful way.
LG C3 OLED hits record low of $1,699.99 at Best Buy with $800 discount
An $800 discount on a premium 2023 TV outside of Black Friday is rare.
Why does an $800 discount on a TV from 2023 matter enough to write about? Isn't this just a sale?
Because discounts like this almost never happen outside Black Friday or Prime Day. It signals something real—either inventory pressure or a shift in the market. For someone who wanted the C3 but couldn't justify $2,500, this changes the calculation entirely.
But we don't know why Best Buy is doing this. Is it clearing inventory before new models? Are they matching a competitor? The article doesn't say.
Fair point. The article notes the timing is unusual, but you're right—the actual reason isn't confirmed. It could be any of those things.
What makes the C3 actually good, beyond the price?
The Alpha9 Gen6 processor handles picture quality—brightness, contrast, color accuracy. Four HDMI 2.1 ports matter if you have next-gen gaming consoles. Dolby Vision and Dolby Atmos are standard on premium sets now. The design is thin and minimal. It's the successor to the C2, which was already highly rated.
So it's incremental improvement over the C2, not revolutionary?
Yes. The C2 is still excellent, which is why Amazon's discount on the 55-inch C2 to $1,296.99 is also worth noting. You're getting 90 percent of the experience for significantly less.
Who should actually buy this?
Anyone who wants a premium OLED display and has the space for a 65-inch set. Gamers especially, because of the HDMI 2.1 ports. People who watch a lot of movies or streaming content and care about picture quality.
And the risk?
You're buying a 2023 model at a discount, which usually means newer models are coming or already here. Whether that matters depends on how long you plan to keep the TV.
Is $1,699.99 actually a good price for this TV?
Compared to the original $2,499.99, yes. Compared to other 65-inch OLEDs on the market right now, you'd have to check other brands. But for a premium LG OLED, it's the lowest it's been.
Which is true, but we don't know if other brands are cheaper or more expensive at this moment. The article doesn't provide that comparison.
Le Pouls
- A flagship 2023 OLED television has hit its lowest price ever — $800 off, now under $2,000 — at a moment when such discounts rarely appear outside major sales seasons.
- The drop signals something beneath the surface: a broader inventory adjustment rippling across the television market, with multiple retailers cutting prices on premium and mid-range sets simultaneously.
- For gamers, cinephiles, and anyone who balked at the C3's original $2,499.99 ask, the psychological and practical threshold of $2,000 has just been crossed — opening the door to a wider audience.
- The deal lands as validation of a long-standing reviewer criticism: TechRadar praised the C3's picture and performance but flagged its price — a complaint this discount directly answers.
In the quiet calculus of consumer technology, a moment arrives when the aspirational becomes attainable — and Best Buy's record-low pricing of the LG C3 OLED at $1,699.99 marks such a threshold. An $800 reduction on one of 2023's most lauded televisions, arriving well outside the ritual of Black Friday or Prime Day, suggests the market is turning a page. For those who have long weighed desire against cost, the barrier has shifted in a meaningful way.
Best Buy has dropped the LG C3 OLED television to $1,699.99 for the 65-inch model — an $800 reduction from its original $2,499.99 retail price and the lowest the set has ever been sold for, according to TechRadar's deal tracking.
The C3 succeeds LG's C2 with several substantive upgrades: the Alpha9 Gen6 image-processing chip delivers precision in brightness and contrast that reviewers have consistently praised, while four HDMI 2.1 ports serve next-generation gaming consoles. Dolby Vision IQ, Dolby Atmos, a notably thin design, and a refreshed webOS interface round out a package that TechRadar ranked among the best OLEDs available — with the original price cited as its primary drawback.
What gives this sale its weight is context. Discounts of this scale on premium 2023 models almost never surface outside of Black Friday or Amazon Prime Day. Crossing below the $2,000 mark is both a psychological and practical shift, bringing the C3 within reach of a meaningfully larger audience. The TV's performance is unchanged; only the cost of entry has moved.
The promotion doesn't stand alone. Amazon is offering the 55-inch LG C2 at a reduced price, while Best Buy is also discounting the 48-inch LG A2 OLED by 50 percent and the Samsung Q60C 65-inch QLED to $849.99. Taken together, these concurrent markdowns point to a broader inventory adjustment across the television market — though the C3 deal remains the most aggressive reduction on a top-tier 2023 display.
Best Buy has marked down the LG C3 OLED television to $1,699.99 for the 65-inch model, a drop of $800 from its original retail price of $2,499.99. The discount represents the lowest price the set has ever reached, according to TechRadar's deal tracking.
The C3 is the successor to LG's previous flagship, the C2, and carries several meaningful upgrades. At its core sits the Alpha9 Gen6 processor, LG's latest image-processing chip, which handles brightness and contrast with enough precision that the picture quality has earned consistent praise from reviewers. The TV includes four HDMI 2.1 ports—a feature that matters to anyone with next-generation gaming consoles—along with support for Dolby Vision IQ and Dolby Atmos. The industrial design is notably thin and minimal. The webOS interface has been refreshed as well, giving the TV a more current software experience than its predecessor.
What makes this sale noteworthy is its timing and scale. Discounts of this magnitude on premium 2023 televisions rarely appear outside of major seasonal events like Amazon Prime Day or Black Friday. An $800 reduction on a high-end OLED display is unusual enough that it signals something worth paying attention to. For consumers who have hesitated at the C3's original price point, the barrier has just dropped significantly. The set now sits below the $2,000 threshold, a psychological and practical boundary that opens the TV to a wider audience.
TechRadar's testing identified the C3 as one of the best OLED televisions available, though reviewers noted that the original asking price was a legitimate drawback. The discount addresses that specific criticism directly. The TV's picture quality, gaming capabilities, and smart features remain unchanged; only the cost has shifted.
Best Buy's promotion also comes alongside broader television sales activity. Amazon is offering the 55-inch LG C2 OLED for $1,296.99, down from $1,499.99. The same retailer has the 75-inch Amazon Fire TV Omni QLED Series marked at $899.99, a record low for that model. Best Buy is also discounting the 48-inch LG A2 OLED by 50 percent to $649.99, and the Samsung Q60C 65-inch QLED to $849.99. These concurrent deals suggest a broader inventory adjustment across the television market, though the C3 discount remains the most aggressive on a premium 2023 model.
Citations marquantes
The LG C3 OLED is one of the best OLED TVs tested, with superb picture quality, comprehensive smart capabilities, and extensive gaming features.— TechRadar