For two years, the iPhone 13 Pro Max stood as an uncontested benchmark of smartphone endurance — a quiet monument to what battery engineering could achieve. This autumn, a methodical real-world test across seven iPhone generations revealed something the spec sheets did not predict: Apple's newest flagship processor, the A17 Pro, could not outrun a larger battery and a humbler display. The iPhone 15 Plus, powered by last year's chip and priced below the Pro tier, outlasted every iPhone ever tested — a reminder that in technology, as in life, the loudest claims and the quietest results rarely sp
Gizchina.com
· Sep 27, 2023
· technology
· 8 min read
Medium
Sourcing: Characterized
iPhone 15 Plus Outlasts Pro Models in Battery Test, Dethroning iPhone 13 Pro Max
◉
Technology
10580 related articles
Google Launches Gemini Enterprise for Legal Services
Google News · 100% match
Hyundai Unveils Low-Power AI Chip for Autonomous Robots at CES
The Tribune · 99% match
Nvidia Slides on Report of Expanded US AI Chip Curbs for China
Yahoo Finance · 99% match
Hyundai Launches Custom AI Chip for Autonomous Robots at CES
Devdiscourse · 99% match
China Bans Nvidia Chip Purchases for Major Tech Firms as Semiconductor…
Benzinga · 99% match
Related Coverage
Google News · Sep 18
Anthropic's Claude AI Now Leads 26% of Its Own Successor Development
Anthropic reports that its Claude chatbot now drives approximately 26% of the company's research and development work, i…
Google News · Sep 18 Microsoft exec's 'theft of labor' comment on AI training exposed in court filingsCourt records reveal a Microsoft executive characterized AI model training on unlicensed content as 'the largest theft o…
Business Today · Sep 18 iPhone 18 Pro brings AI-powered Siri, advanced camera to flagship lineupApple's iPhone 18 Pro and Pro Max are now available, featuring Apple Intelligence with conversational Siri AI, ProMotion…
ANI (Asian News International) · Sep 18 iPhone 18 Pro launch draws massive crowds across IndiaApple's iPhone 18 Pro and Pro Max launched in India on September 18, drawing large crowds to stores across major cities.…
Bias & Framing
⚖
Article uses sensational framing ('dethroning') to highlight iPhone 15 Plus battery performance while presenting Apple's efficiency claims skeptically without balanced counterargument.
Bias Direction
center-right
Confidence
MED
Sensationalized headline with competitive framing ('outlasts,' 'dethroning'); establishes narrative of Apple's marketing claims being unreliable; relies heavily on single YouTuber test as authority without discussing methodology rigor or sample size
flexed its muscles
fell flat
bold claims
fierce competition
impossible for any other brand to compete
Apple's official response or explanation for battery performance differences
Real-world usage scenarios beyond drain tests
Discussion of other factors affecting battery longevity (degradation, thermal management)
Perspectives from other tech reviewers or independent testing organizations
Context on why Pro models might prioritize performance over battery life
Consumer preference data on battery vs. performance tradeoffs
Geopolitical Impact
🌎
This is a consumer technology article about iPhone battery performance with no geopolitical implications.
Escalation Risk
low
Confidence
HIGH
Economic Lens
📈
iPhone 15 Plus achieves superior battery life compared to newer Pro models despite using older A16 chip, challenging Apple's efficiency claims and potentially impacting premium smartphone pricing strategy.
Market Signal
mixed
Confidence
MED
Consumer Electronics Manufacturing
Smartphone Hardware
Mobile Device Retail
Technology Supply Chain
Consumers may reconsider purchasing premium iPhone Pro models if non-Pro variants offer comparable or superior battery performance, potentially shifting demand toward lower-priced iPhone 15 Plus and reducing willingness to pay price premiums for Pro features.
May prompt regulatory scrutiny of Apple's marketing claims regarding chip efficiency and power performance; could influence consumer protection agencies to examine substantiation of technological superiority claims in smartphone advertising.