Long before the year's last shopping rush arrives, the calendar is already being rearranged by those who sell to us. In the Philippines, HONOR has chosen the eleventh day of November as the doorway to a Christmas season still weeks away, opening a sale that runs from November 3 to 13 across Lazada, Shopee and TikTok Shop. Its centerpiece is a phone priced at P1,111, offered at midnight and only while supplies last, alongside discounts of up to P30,000 on select devices. The larger question it raises is less about gadgets than about how credit, promise and timing now shape the ordinary decision
HONOR Launches Early 11.11 Christmas Sale on Lazada, Shopee and TikTok Shop, Running Nov. 3-13
P1,111 for a phone, at midnight, while supplies last
Mark
Why does a phone sale in early November merit attention?
Mimi
It shows how brands are treating 11.11 now. HONOR is calling this an early Christmas sale and spreading it over eleven days, from November 3 to 13, on three platforms at once.
Mark
The headline number is P1,111. What's the catch?
Mimi
It's the HONOR Play 10, only on Lazada, starting at midnight on November 11, while supplies last. So it's a timed, limited offer.
Luke
And we don't know how many units. "While supplies last" could mean a lot or very few. The reporting gives no stock figure.
Mark
There's also a discount of up to P30,000. How should I read that?
Luke
As a ceiling. It applies to select devices, and we aren't told which ones or what the regular prices are. Most items carry smaller discounts, like the P2,000 on the Pad X7b.
Mimi
The payment terms matter too. Up to 24 months at 0% on credit cards, up to six months through PayLater services.
Mark
So financing is part of the draw?
Mimi
The brand certainly presents it that way, and the Magic V6 on Lazada is tied to the 24-month option.
Luke
Worth noting that it comes from HONOR's own announcement. There's no sales data, and terms and conditions apply, which aren't spelled out. Whether shoppers actually use these options is unknown.
O Pulso
- A phone priced at P1,111 is set to go live at midnight on November 11, and supplies are limited.
- The sale starts early, running November 3 to 13, pulling holiday shopping forward before Christmas is even near.
- Shoppers are scattered across Lazada, Shopee and TikTok Shop, each platform carrying its own offers and freebies.
- Installment plans of up to 24 months at 0% interest and PayLater options up to six months are being pushed as the way to buy.
- The outcome hinges on how many buyers take up the 0% installment and PayLater options before the window closes on November 13.
Long before the year's last shopping rush arrives, the calendar is already being rearranged by those who sell to us. In the Philippines, HONOR has chosen the eleventh day of November as the doorway to a Christmas season still weeks away, opening a sale that runs from November 3 to 13 across Lazada, Shopee and TikTok Shop. Its centerpiece is a phone priced at P1,111, offered at midnight and only while supplies last, alongside discounts of up to P30,000 on select devices. The larger question it raises is less about gadgets than about how credit, promise and timing now shape the ordinary decision to buy.
At midnight on November 11, HONOR Philippines plans to put the HONOR Play 10 on sale for P1,111, but only on Lazada and only while supplies last. It is the headline of an 11.11 Early Mega Christmas Sale that opens well before the date suggests, running from November 3 to 13, 2026.
The brand is framing the campaign as the start of the holiday season, with discounts of up to P30,000 on select devices, along with freebies and limited-time deals. Each platform has its own offers. Lazada also lets buyers of the HONOR Magic V6 spread payments over up to 24 months at 0% interest with participating bank cards. On Shopee, a promotion called "Watch the CEO's New Jowa and Win an HONOR 600S" offers a chance at that phone, and the HONOR Play 20A debuts there exclusively. TikTok Shop offers early access to the HONOR Pad X7b, with discounts of up to P2,000.
Payment flexibility is central to the pitch, through bank cards and PayLater services such as SPayLater, LazPayLater and TikTok PayLater, with terms and conditions applying. The sale covers phones, tablets and accessories, and the key question now is how many buyers take up those installment and PayLater options before the window closes on November 13.
At midnight on November 11, HONOR Philippines plans to put one phone on sale for P1,111: the HONOR Play 10, offered only on Lazada and only while supplies last. It is the centerpiece of the company's 11.11 Early Mega Christmas Sale, which opens earlier than the date suggests. The campaign runs from November 3 to 13, 2026, across three platforms: Lazada, Shopee and TikTok Shop.
Beyond the P1,111 offer, HONOR says shoppers can find discounts of up to P30,000 on select devices, along with freebies and limited-time deals. The brand is pitching the sale as the start of the holiday shopping season, with Christmas still weeks away.
Each platform carries its own set of offers. On Lazada, besides the midnight Play 10 deal, buyers of the HONOR Magic V6 can use participating bank credit cards to spread payments over up to 24 months at 0% interest.
On Shopee, HONOR is running a promotion called "Watch the CEO's New Jowa and Win an HONOR 600S," which gives participants a chance to win that phone. Shopee is also where the HONOR Play 20A will arrive exclusively, with shopping deals attached to its launch.
TikTok Shop is offering early access to the HONOR Pad X7b, with discounts of up to P2,000. Select devices there come with special freebies, including the HONOR 600S and the HONOR Pad X9b Max.
Payment flexibility is a large part of the pitch. Customers can use participating bank credit cards and Buy Now, Pay Later services: SPayLater, LazPayLater and TikTok PayLater. Eligible purchases may qualify for up to 24 months of 0% interest through major credit cards, and up to six months of 0% interest through participating PayLater services. HONOR notes that terms and conditions apply.
The sale covers a broad range of products. Phones and tablets include the HONOR Play 10, Play 20A, Pad X7b, Pad X9b Max, 600S and Magic V6. Accessories include the HONOR Choice Earbuds Clip, the HONOR Watch 6 and the HONOR Choice Pencil. Shoppers can reach the offers through HONOR Philippines' official stores on each of the three platforms.
The thing to watch is how much buyers take up the installment and PayLater options, which the brand is promoting as central to holiday purchases. The sale window closes on November 13.
Citações Notáveis
Shoppers can win an HONOR 600S through the 'Watch the CEO's New Jowa and Win an HONOR 600S' campaign on Shopee.— HONOR Philippines campaign announcement (paraphrased)
Quer a matéria completa?
Leia o original em Manila Bulletin ↗
Politics & Governance