Epic Games Store Black Friday Sale Cuts Up to 80% on Premium Editions, Adds Gifting and 20% Rewards

Gifting arrives, and the discounts target the fuller editions
Epic's sale through 2 December pairs premium-edition cuts with a debut gifting feature.
Mark

So what is actually new here? Epic has run sales before.

Mimi

Two things stand out. The sale targets premium editions rather than base games, and gifting has launched for the first time. Players can buy games and add-ons for friends through the store.

Mark

And the rewards?

Mimi

Epic Rewards is temporarily doubled, so purchases made with Epic's payment system return 20 percent in credit for future games or add-ons.

Luke

Worth saying where the numbers come from. The 50, 70 and 80 percent cuts on Cyberpunk 2077, Alan Wake 2 and Red Dead Redemption 2 are relayed from a Wccftech report. The article doesn't give us prices.

Mark

Why would Epic focus on deluxe and gold editions?

Mimi

Some Reddit users think it avoids cooldown rules on how often a game can be discounted, which keeps future promotions open.

Luke

That's community theory. Epic hasn't said it, and the article doesn't confirm it. Treat it as a hypothesis.

Mark

Is gifting available everywhere?

Mimi

Epic's sale page says it's live across most regions, so not all of them.

Luke

And 'all-time low prices' comes from Notebookcheck, applied to several editions, not all. We don't know which ones beyond that.

  • Red Dead Redemption 2: Ultimate Edition drops 80 percent, the deepest cut in a sale that reaches premium editions across the store.
  • Gifting goes live in most regions for the first time, letting players buy games for friends as the holidays close in.
  • Epic Rewards is temporarily doubled, returning 20 percent on purchases made through its payment system.
  • Reddit speculation suggests premium discounts may sidestep cooldown rules, leaving Epic room for future promotions, though the company has stated no such policy.
  • The sale holds until 2 December, and whether premium discounting becomes a lasting habit remains open.

As the year turns toward its winter rush, Epic Games Store has opened a Black Friday and Cyber Monday sale that reaches past base games toward the fuller, bundled editions that many players have been saving for. It is a familiar human pattern: the patient buyer who waits, and the seller who decides that waiting deserves a reward. The offer runs through 2 December, and beneath its price cuts lies a quieter question about how digital stores choose what to discount and when.

Epic Games Store has opened its Black Friday and Cyber Monday Premium Editions Sale, running through 2 December. This time the discounts aim at the fuller versions of games: deluxe, gold and complete editions that bundle expansion passes, bonus packs, artbooks and soundtracks. Wccftech, cited by the International Business Times, calls it some of the deepest discounting the platform has offered in years.

The headline figures are striking. Cyberpunk 2077: Ultimate Edition is half off, Alan Wake 2 Deluxe Edition is down 70 percent, and Red Dead Redemption 2: Ultimate Edition takes the largest cut at 80 percent. The sale speaks to players who would rather buy everything at once than assemble a base game and its add-ons piece by piece. Star Wars Outlaws Gold Edition and Frostpunk 2 Deluxe Edition are also highlighted, the latter bundling a digital artbook, soundtrack, novella and in-game items.

Two new features arrive alongside the sale. Gifting debuts this year, allowing players to buy games and add-ons for friends directly in the storefront, live across most regions. Epic Rewards is also temporarily doubled, so purchases through Epic's payment system return 20 percent in rewards for future purchases.

The focus on premium editions departs from most seasonal sales, which usually favour base games. Community speculation on Reddit suggests the approach avoids cooldown rules that limit how often a game can be discounted, though this comes from users, not Epic. Notebookcheck reports several premium editions have reached all-time lows, which may appeal to buyers who had been waiting for a bundle. What remains to be seen is whether this becomes a lasting strategy or stays a one-off. For now, the offer stands until 2 December.

Epic Games Store has opened its Black Friday and Cyber Monday Premium Editions Sale, and it runs through 2 December. As the name suggests, the discounts are aimed at the fuller versions of games: premium, deluxe, gold and complete editions, many of which bundle in expansion passes, bonus packs, artbooks, soundtracks and other digital extras. Wccftech, which the International Business Times cites, describes it as some of the deepest discounting the platform has featured in years.

The headline numbers come from that same report. Cyberpunk 2077: Ultimate Edition is marked down 50 percent. Alan Wake 2 Deluxe Edition is down 70 percent. Red Dead Redemption 2: Ultimate Edition carries the biggest cut, a full 80 percent. The sale is pitched at players who would rather buy everything in one purchase than piece together a base game and add-ons later.

The store's own buyer's guide points to other titles. Star Wars Outlaws Gold Edition includes the base game and a Season Pass promising upcoming narrative expansions. Strategy players are directed to Frostpunk 2 – Deluxe Edition, which packages the full game with a digital artbook, the official soundtrack, a novella and exclusive in-game items. The range runs from household names to more niche favourites.

Two features arrive alongside the discounts. The first is gifting, which makes its debut this year. Players can now buy games and add-ons for friends directly through the storefront. According to Epic's sale page, the feature is live across most regions and works for both discounted and full-price products. With the holidays approaching, it gives the store more room for shared purchases and group play.

The second is a temporary boost to the Epic Rewards programme, which doubles the usual earning rate. Purchases made through Epic's payment system now return 20 percent in rewards, which can be spent on future games or add-ons. The article suggests that for people who stock up during holiday sales, that rebate could noticeably lower the cost of upcoming releases.

The focus on premium editions marks a change from most seasonal sales, which tend to emphasise base-game discounts. The explanation offered comes from community discussion rather than from Epic. Several Reddit users argue that discounting deluxe or gold versions now avoids triggering cooldown rules that govern how often a given game can go on sale, leaving Epic flexibility for later promotions. That is speculation from users, not a stated company policy.

Notebookcheck, also cited, reports that several premium editions have hit all-time low prices, which it says has particularly appealed to patient buyers who were waiting for a bundle deal. The International Business Times calls the sale one of Epic's strongest yet, combining deep cuts, gifting and the doubled rewards rate.

What to watch is whether discounting premium editions becomes a lasting approach for Epic rather than a one-off for this sale, particularly if the cooldown-rule explanation proves right. For now, the offer stands through 2 December.

The gifting feature is live across most regions and works with both discounted and full-price products.
— Epic Games, sale page (paraphrased)
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