On the Monday before Thanksgiving, a long roundup from Page Six gathered dozens of fashion, beauty and home brands that had already begun cutting prices, days before the official Black Friday start. It arrives as a familiar ritual of the season, in which the calendar of giving thanks gives way to a calendar of buying, and the promise of savings is dressed in celebrity names and affiliate links. The list is a map of discounts rather than a verdict on them, and its enthusiasm is worth weighing against the fact that no one has independently checked the numbers.
Early Black Friday 2024 Deals: Where Shoppers Can Save Now, Ahead of the Official Sales
Turkey time is days away, and the stores are already stuffed with sales.
Why publish this a week before Black Friday even starts?
Because retailers moved first. Nordstrom is already at up to 60% off and Wayfair at up to 70%, so the list is chasing sales that began early.
What stands out about how it's put together?
Almost every brand comes with a celebrity name attached, Selena Gomez, Taylor Swift, Meghan Markle, as though fame were the reason to buy.
And the reporting can't confirm much beyond that. The article says it only picks deals worth it, but that's the outlet's claim, and there's no testing or price history shown.
Is there money in it for the publisher?
Yes. It discloses up front that it may earn affiliate commissions on purchases through its links.
Which doesn't make the discounts false, but we can't tell whether any 'was' price was a real one. Only the Amazon figures, $249 to $190 and $17 to $14, are spelled out.
What should a shopper take from it?
The dates. Black Friday is November 29, Cyber Monday is December 2, and the article warns that waiting risks stock running out.
Worth noting that warning is general. It doesn't say which items are actually scarce.
So compare prices, and use the codes where they apply.
El Pulso
- Retailers from Nordstrom to Wayfair opened markdowns of up to 60 and 70 percent days before the official November 29 kickoff.
- Shoppers are racing a clock, with hot items like the Dyson Airwrap and Ugg boots at risk of selling out before the holiday rush peaks.
- Affiliate links and celebrity endorsements shape nearly every pick, leaving the savings claims unverified by independent testing.
- Cyber Monday on December 2 may bring deeper cuts, but the same stock shortages that threaten early buyers could also catch those who wait.
On the Monday before Thanksgiving, a long roundup from Page Six gathered dozens of fashion, beauty and home brands that had already begun cutting prices, days before the official Black Friday start. It arrives as a familiar ritual of the season, in which the calendar of giving thanks gives way to a calendar of buying, and the promise of savings is dressed in celebrity names and affiliate links. The list is a map of discounts rather than a verdict on them, and its enthusiasm is worth weighing against the fact that no one has independently checked the numbers.
On the Monday before Thanksgiving, Page Six published a long roundup of retailers that had already cut prices, several days ahead of the official Black Friday start on November 29, 2024. The piece, written by commerce reporter Hannah Southwick, covers dozens of fashion, beauty and home brands, and it discloses that the outlet may earn affiliate commissions on purchases made through its links.
The biggest markdowns come from department and home retailers. Nordstrom offers up to 60 percent off, and Wayfair advertises up to 70 percent off, including pieces from Kelly Clarkson's home collection. Amazon, Ulta Beauty, Zappos and Target each receive a mention, with examples ranging from discounted AirPods Pro 2 to holiday decor. Beauty and wellness brands fill much of the rest, with sitewide discounts from Kiehl's, Kosas and Urban Decay, and subscription savings on Nutrafol. Jewelry and accessories follow, and several offers require codes such as PAGESIX at Cozy Earth.
Nearly every entry is tied to a famous name, from Selena Gomez to Taylor Swift. The FAQ lays out the calendar: Thanksgiving on November 28, Black Friday on November 29, and Cyber Monday on December 2. The article advises buying popular items early, since they risk selling out, and notes that some stores may cut prices further on Cyber Monday, though waiting carries the same stock risk.
The list is promotional by design, built on affiliate links and celebrity endorsements, and it offers no independent verification of its claimed savings. Anyone considering a purchase would do well to compare prices across retailers before the weekend arrives.
On the Monday before Thanksgiving, Page Six published a long roundup of retailers that had already cut prices, days ahead of the official Black Friday start on November 29, 2024. The piece, written by commerce reporter Hannah Southwick, covers dozens of fashion, beauty and home brands. It carries a disclosure that the outlet may earn affiliate commissions on purchases made through its links, and that the prices shown can change.
The deepest markdowns in the list come from the big department and home retailers. Nordstrom is offering up to 60% off, with brands such as Veja, Barefoot Dreams and Free People named in a separate guide. Wayfair advertises up to 70% off in what it calls a Black Friday sneak peek, including pieces from Kelly Clarkson's home collection. J.Crew has up to 50% off almost everything. Target is running Deal Days with up to 50% off holiday decor, and Walmart is leaning on big-ticket items like tech and televisions. Zappos has early deals on Hoka and Brooks sneakers and Dr. Martens boots.
Amazon is cited with two examples: Apple AirPods Pro 2 marked down from $249 to $190, and L'Oréal Paris True Match Lumi Glotion from $17 to $14. Ulta Beauty is releasing new deals each week before Black Friday, including discounts on Briogeo, Virtue and Lolavie.
Beauty and wellness brands make up much of the rest. Tatcha takes 25% off with the code CYBER24. Ilia offers 20% off all orders, or 25% off orders over $125. Kosas is 25% off sitewide, Urban Decay is 20% off sitewide with 50% off lip products, and Kiehl's has a 30% sitewide discount that the article calls its best of the year. Dr. Harold Lancer's skincare is 30% off. Nutrafol, the hair-growth supplement maker, has subscriptions at 25% off, with its men's, women's vegan, women's balance and postpartum plans dropping from $88 to $79 a month.
Jewelry and accessories follow. Alo Yoga is 30% off sitewide. Monica Vinader is 30% off everything, with daily flash sales at 50% off. Jenny Bird goes up to 50% off, Mejuri gives 25% off bestsellers, Jennifer Behr is 30% off sitewide, and BaubleBar takes 20% off personalizable designs. Strathberry has up to 30% off select styles, including a bag the article says Meghan Markle has carried. Sheertex tights are 25% off for a limited time. Bloomingdale's offers 20% off designer goods, or 25% for cardholders.
Several offers require codes: PAGESIX for 35% off sitewide at Cozy Earth, MADEBETTER for 40% off at one unnamed retailer, BF20 for 20% off a workout method the article ties to Jennifer Aniston, and 24BF15 or 24BF20 at JW Pei for 15% off one item or 20% off two. Our Place cookware is up to 40% off. Nearly every entry is paired with a celebrity name, from Selena Gomez to Taylor Swift.
The FAQ section sets out the calendar. Thanksgiving is Thursday, November 28, Black Friday is November 29, and Cyber Monday is December 2. That leaves 26 days between Thanksgiving and Christmas. The article says it highlights only deals it considers worthwhile, and it advises buying hot items early, such as the Dyson Airwrap, Kim Kardashian's Beats and Ugg boots, because they risk selling out. It notes that some stores use Cyber Monday for further cuts on already-discounted goods, but waiting carries that same stock risk.
The list is promotional by design. It rests on affiliate links and celebrity endorsements, and it offers no independent testing or verification of the claimed savings. Readers weighing a purchase would do well to compare prices across retailers before the weekend arrives.
Citas Notables
Waiting for Cyber Monday means risking that products sell out.— Page Six, Hannah Southwick (paraphrased)