At Dreamforce in San Francisco, Marc Benioff used his company's annual stage to issue a quiet ultimatum to the artificial intelligence industry: establish governance from within, or have it imposed from without. The moment captured something larger than a product conference — it was a powerful figure attempting to shape the terms of an era still being written, while simultaneously projecting $50 billion in revenue and dismissing fears of a softening market. In the space between those two gestures — the call for restraint and the assertion of dominance — lies the central tension of how technolo