In a moment when democracies are still searching for the language to govern digital life, Australia is moving to give its citizens something quietly radical: the right to choose how they are seen by the machine. Communications Minister Anika Wells has announced draft legislation that would compel major platforms — Meta, Google, TikTok — to offer users the ability to disable algorithmic feeds, framing the measure not as censorship but as a restoration of individual agency. The proposal arrives amid unresolved tensions from Australia's earlier under-16 social media ban, suggesting a government w
Australia to mandate social media algorithm opt-out with 'substantial' penalties
Big tech should offer them the choice and respect that choice
So the government is saying people should be able to turn off algorithms. But they haven't decided yet whether that's opt-in or opt-out?
Right. That's still being worked out. The difference matters enormously—opt-out means everyone starts with algorithms and has to disable them; opt-in means you have to choose algorithms if you want them.
And we don't know which way they'll go?
Not yet. Wells said they're taking expert advice. It's a pretty significant gap for legislation that's arriving this week.
What about enforcement? The under-16 ban has been in place for months and no one's been fined.
That's the real question. Wells acknowledged it herself—research shows most teens are still on platforms despite the ban, but tech companies haven't faced penalties.
So why would this be different? What makes you think Meta or TikTok will suddenly comply with algorithm rules if they haven't complied with the age ban?
The government is threatening "substantial" penalties, but Wells didn't define what that means in dollar terms.
And the opposition is calling it censorship?
Some of them are. Angus Taylor says it's an attempt to control speech. Wells says it's about safety, not censorship.
But there's a real tension there. If you're requiring platforms to remove content—illegal material, yes, but also videos promoting eating disorders—someone has to decide what counts. That's a judgment call.
So the legislation does more than just let people turn off algorithms?
Yes. It also puts responsibility on platforms to stop harmful content from spreading. That's where the censorship concern gets sharper.
The Pulse
- Australia is moving faster than most democracies, drafting legislation that would force platforms to hand users a switch over the algorithms shaping their digital reality.
- The government has not yet resolved a pivotal question — whether users must opt out of algorithms or opt in — revealing that the law is being written before its own mechanics are settled.
- Opposition leader Angus Taylor has raised the alarm of censorship, while enforcement failures from Australia's existing under-16 ban cast a long shadow over whether any of this can actually be policed.
- Consent advocate Chanel Contos is already pushing for the stricter opt-in model, which would require platforms to actively enroll users in algorithmic systems rather than simply allowing them to escape.
- Tech giants face substantial financial penalties for non-compliance, raising the stakes in what is shaping up as one of the most aggressive national confrontations with platform power attempted anywhere.
In a moment when democracies are still searching for the language to govern digital life, Australia is moving to give its citizens something quietly radical: the right to choose how they are seen by the machine. Communications Minister Anika Wells has announced draft legislation that would compel major platforms — Meta, Google, TikTok — to offer users the ability to disable algorithmic feeds, framing the measure not as censorship but as a restoration of individual agency. The proposal arrives amid unresolved tensions from Australia's earlier under-16 social media ban, suggesting a government willing to legislate ahead of certainty, betting that the direction matters more than the details.
Australia is preparing to compel social media companies to let users turn off algorithmic feeds, with Communications Minister Anika Wells announcing the plan as part of a broader digital duty of care framework. The draft legislation, targeting Meta, Google, TikTok, and similar platforms, would give Australians the ability to view content in chronological order or from accounts they follow — rather than through a company's proprietary recommendation system. Wells was careful to acknowledge that many users value algorithmic feeds, but argued that the choice itself should belong to the individual, not the platform. "We think that big tech should offer them the choice in the first place and they should respect that choice," she said.
One unresolved question hangs over the proposal: whether users will need to actively opt out of algorithms, or whether they will need to opt in to receive them at all. The government is seeking expert advice on the distinction, a detail that reveals the legislation is being shaped even as its mechanics remain unsettled. This pattern echoes Australia's under-16 social media ban, which Wells championed last year and which came into force in December — but which has already shown enforcement gaps, with research indicating most affected teenagers still access platforms and no company yet fined for non-compliance.
Opposition figures are divided. Some Liberals support the principle of user control, but party leader Angus Taylor has called the proposal a form of government censorship and argued the government should first close the holes in its existing ban. Wells rejected that framing, insisting the legislation is about requiring platforms to identify and reduce risks on their own services — including the spread of illegal content such as child sexual abuse material and content promoting eating disorders.
Advocacy is already shaping the bill's contours. Consent advocate Chanel Contos called at the National Press Club for an opt-in model — a higher bar that would require platforms to actively enroll users in algorithmic systems. With the legislation expected to be introduced within days, Australia is once again positioning itself at the frontier of social media regulation, moving with conviction even where certainty has not yet arrived.
Australia is preparing to force social media companies to let users turn off algorithmic feeds, with the government threatening substantial financial penalties for those who refuse. Communications Minister Anika Wells announced the plan on Monday, framing it as part of a broader digital duty of care framework designed to impose safety standards on an industry that has largely operated without meaningful regulation.
The draft legislation will arrive in parliament this week. It targets Meta, Google, TikTok, and other platforms that currently use algorithms to decide what content appears in users' feeds. Wells said the government wants Australians to have genuine choice—the ability to see posts in chronological order, or from accounts they follow, rather than content selected by a company's proprietary system. She acknowledged that many people value algorithmic recommendations, whether for entertainment or practical reasons like discovering local businesses. But she argued that tech firms should not be the ones making that choice unilaterally. "We think that big tech should offer them the choice in the first place and they should respect that choice," she told the ABC.
The government has not yet decided whether users will need to actively opt out of algorithms—meaning they start with algorithmic feeds and must turn them off—or opt in, which would require users to choose algorithmic feeds if they want them. Wells said the government is seeking expert advice on this distinction, a detail that underscores how the legislation is being drafted before its mechanics are fully settled. This mirrors the approach taken with Australia's social media ban for under-16s, which Wells championed last year and which took effect in December. That ban has already revealed enforcement challenges: research shows the vast majority of teenagers who used social media before the ban still access platforms, yet no tech company has been fined for failing to enforce it.
Opposition figures have split on the proposal. Some members of the Liberal Party support the principle of giving users more control, but party leader Angus Taylor has voiced sharp skepticism. He told News24 he fears the legislation amounts to government censorship and argued that the government should first address gaps in the existing under-16 ban. Taylor repeated this concern on the Today show, framing the algorithm proposal as an attempt to control speech. Wells pushed back, saying the legislation is not about censorship but about requiring platforms to identify risks on their own services and take steps to reduce them. The draft law is also expected to require platforms to prevent the spread of illegal content, including child sexual abuse material and videos that promote eating disorders.
Advocacy around the proposal has already begun to shape its contours. Last week, consent advocate Chanel Contos spoke at Australia's National Press Club and called on the government to adopt an opt-in model for algorithmic feeds—a higher bar for tech companies, since it would require them to actively enroll users in algorithmic systems rather than simply allowing users to disable them. The legislation is expected to be introduced within days, marking another significant step in Australia's effort to regulate social media more aggressively than most democracies have attempted.
Notable Quotes
This isn't about censorship. This is about identifying risks or making big tech identify the risks on their own platform and making big tech mitigate against those risks on their platform.— Communications Minister Anika Wells
I'm highly sceptical" of the proposal, fearing it amounts to "an attempt by the government to censor social media— Liberal Party leader Angus Taylor