In early October 2025, Asus put two Windows handhelds on sale in India, the ROG Xbox Ally at Rs 69,990 and the Ally X at Rs 1,14,990, offering a console-style Xbox experience in a device small enough to carry. It is a quiet step in a long human effort to bring the living room into the pocket, where the familiar comfort of a controller meets the open freedom of a full PC. Buyers who arrive early are offered a modest reward, though the window for it is not yet clearly marked.
Asus ROG Xbox Ally and Ally X Launch in India From Rs 69,990, Bringing Xbox Gaming to Windows Handhelds
Full PC flexibility in a compact, Xbox-styled body
Mark
Two handhelds, two prices. What separates them in India?
Mimi
Mostly money. The Ally starts at Rs 69,990 and the Ally X at Rs 1,14,990. Both are Windows 11 devices with Ryzen Z2 chips and an Xbox-style interface.
Luke
Worth noting the report doesn't spell out what justifies the Rs 45,000 gap. No spec comparison is given between the two.
Mark
So what is actually new here?
Mimi
The software. Microsoft reworked the Game Bar, the lock screen and the app switcher so you can drive Windows with a controller.
Mark
And it's still a PC underneath?
Mimi
Yes, so Discord, Twitch and mods are supported, which a console wouldn't normally allow.
Luke
Those are the launch claims, though. The report offers no hands-on testing or performance numbers.
Mark
What about playing Xbox games remotely?
Mimi
You can play natively, stream from the cloud, or connect to your own Xbox in another room. Play Anywhere covers over 1,000 games.
Luke
Cloud gaming is still marked Beta, so that part may not be settled yet.
Mark
And the pre-order deal?
Mimi
Rs 499 off the Ally X and Rs 1,499 off the Ally, for a limited time. No end date is given.
Der Puls
- Two new Windows gaming handhelds have landed in India, with prices that ask serious money from players.
- Microsoft's Xbox interface and Windows 11 are being fused into one controller-first device, reshaping how the system is navigated.
- Pre-order discounts of Rs 499 and Rs 1,499 create a rush to commit before an unspecified deadline closes.
- Sales are spreading across Asus stores, Amazon and Vijay Sales, and the devices are now positioned to reach players across cloud, remote and native play.
In early October 2025, Asus put two Windows handhelds on sale in India, the ROG Xbox Ally at Rs 69,990 and the Ally X at Rs 1,14,990, offering a console-style Xbox experience in a device small enough to carry. It is a quiet step in a long human effort to bring the living room into the pocket, where the familiar comfort of a controller meets the open freedom of a full PC. Buyers who arrive early are offered a modest reward, though the window for it is not yet clearly marked.
Asus has begun selling two new handheld gaming devices in India: the ROG Xbox Ally, starting at Rs 69,990, and the ROG Xbox Ally X, starting at Rs 1,14,990. Both are built to feel like an Xbox in your hands, with contoured grips borrowed from the Xbox controller and a full Windows 11 system underneath.
The software has been reworked so that a controller, not a mouse, drives everything. The Game Bar lets players launch and quit games, talk to friends, manage apps and change settings, with Asus's Armoury Crate built in for performance controls. Because these are real PCs, they also run apps like Discord and Twitch and support game mods, which a traditional console would not allow.
Players can run games directly on the device, stream them from the cloud, or reach an Xbox left in another room through Remote Play. Xbox Play Anywhere adds more than 1,000 games with cross-platform play and synced achievements, so progress follows the player across console, PC, cloud and handheld.
The devices can be bought at Asus and ROG stores, Vijay Sales, authorized partners, and online through the ASUS eShop, Amazon and Vijay Sales. Pre-orders bring discounts of Rs 499 on the Ally X and Rs 1,499 on the Ally, but the source does not say when that offer ends, so buyers should confirm the deadline before they commit.
Asus has put two new Windows handheld gaming devices on sale in India: the ROG Xbox Ally, priced from Rs 69,990, and the ROG Xbox Ally X, priced from Rs 1,14,990. The launch brings a console-style Xbox experience to a pocketable PC, and it comes with a pre-order incentive for early buyers.
Both devices run Windows 11 and are built around AMD Ryzen Z2 chips. Their contoured grips take cues from the Xbox Wireless Controller, so the hardware is meant to feel familiar to anyone who has played on an Xbox. The software is tuned for controller use from the first time the device is switched on.
Microsoft has reworked parts of Windows for this purpose. The Game Bar has been optimized so players can launch or exit games, chat with friends, manage apps and adjust system settings. Asus's Armoury Crate is integrated into it, which puts performance and input controls within reach of the same menu. Even the lock screen and the app switcher have been redesigned to work with a controller rather than a mouse.
Because these are full Windows machines, they are not limited to what a traditional console allows. The Xbox Ally series supports third-party apps such as Discord and streaming platforms like Twitch, and it also supports game mods. Both models promise a full Xbox interface on the go, with access to a player's entire game library across the major PC storefronts.
There are three ways to play. Games can run natively on the device, stream through the cloud, or be played remotely from an Xbox console left in another room. Xbox Cloud Gaming is still labeled Beta, and Remote Play is supported alongside it, so players can reach their console library from elsewhere.
Xbox Play Anywhere covers more than 1,000 games, with cross-platform play and synced achievements at no extra cost. A library and its progress are meant to carry over between console, PC, cloud and the Ally devices.
On availability, offline buyers can go to ASUS or ROG Exclusive Stores, ASUS Hybrid Stores, Vijay Sales and authorized ASUS partners. Online, the handhelds are listed on the ASUS eShop, Amazon and Vijay Sales.
People who pre-order can claim limited-time discounts: Rs 499 on the ROG Ally X and Rs 1,499 on the ROG Ally. The source does not say when the offer ends, so the window is the thing for prospective buyers to check.
Bemerkenswerte Zitate
Both handhelds promise a full Xbox interface on the go, with access to a player's entire game library across major PC storefronts.— The Mobile Indian report on the launch
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