Gebremariam, former Ethiopian Airlines CEO, takes helm as Air India faces record losses and operational turbulence following a fatal 2025 crash. The airline has cut a third of international operations and struggles with safety incidents, though experts credit Gebremariam's crisis management experience.
Air India's new CEO inherits safety crisis and $2.3bn losses
He kept people with him through the wreckage
Why does it matter that Gebremariam came from Ethiopian Airlines specifically? There are other experienced airline executives.
Because he didn't just run an airline—he ran it through two things that would break most leaders. A crash that killed 157 people, and a pandemic that wiped out passenger revenue overnight. And he kept people with him through both. That matters at Air India right now, where morale is probably in the basement.
The $2.3 billion loss is staggering. Is that recoverable?
The chairman says a decade. That tells you something. It's not a matter of cutting costs or finding a new route. The airline has to rebuild trust with customers, with employees, with regulators. You can't do that in a year or two.
What about the crash investigation? How much does that shape what Gebremariam can actually do?
Everything, potentially. If the October report finds systemic failures—maintenance, training, culture—then his job becomes about proving those things have changed. If it's mechanical or a one-off, he has more room to move forward. Either way, he's managing a story that isn't finished yet.
He's cutting a third of international routes. Doesn't that contradict the goal of being a global airline?
It's triage. You stop the bleeding first. Once the airline is stable, you can expand again. But it's a painful message to send—to employees, to the market, to India itself. It says we're smaller than we thought we'd be.
What does he need to do in his first hundred days?
Show up. Be visible. Talk to pilots and ground crews. Acknowledge what happened. Then start the unglamorous work of fixing schedules, improving on-time performance, making sure the next flight doesn't turn back after eight hours. Small wins build confidence.
El Pulso
- 260 people killed in June 2025 Ahmedabad-London crash; final report due October 2026
- $2.3 billion loss posted in July 2026
- Air India operates 198 aircraft, 5,000 weekly flights to 91 destinations
- Gebremariam led Ethiopian Airlines for over a decade, navigated 2019 Boeing 737 Max crash and Covid pandemic
- One-third of international operations cut; turnaround could take up to a decade
Gebremariam, former Ethiopian Airlines CEO, takes helm as Air India faces record losses and operational turbulence following a fatal 2025 crash. The airline has cut a third of international operations and struggles with safety incidents, though experts credit Gebremariam's crisis management experience.
Air India has appointed Tewolde Gebremariam as new CEO to tackle mounting challenges including a $2.3bn loss and fallout from last year's deadly crash that killed 260 people.
Tewolde Gebremariam is walking into one of aviation's harder jobs. Air India, freshly returned to private ownership under the Tata Group, has just appointed him as its new chief executive—a role that comes with a $2.3 billion loss posted last month, a fatal crash that killed 260 people still under investigation, and an airline hemorrhaging international routes. He replaces Campbell Wilson, who stepped down in April after signaling his departure more than a year ago.
Gebremariam arrives with credentials that suggest he might be equal to the task. For over a decade, he ran Ethiopian Airlines, transforming a regional carrier into Africa's most profitable airline while nearly tripling its fleet. More than that, he steered the airline through two catastrophic moments: the 2019 Boeing 737 Max crash that killed 157 people, and the Covid pandemic, when he kept the airline profitable by pivoting aggressively into cargo operations as passenger revenue evaporated. Aviation consultants who watched him navigate those crises say he earned the loyalty of his workforce—pilots, engineers, ground staff—by backing them publicly when the pressure was greatest.
But Air India's troubles run deeper than any single crisis. The airline operates 198 aircraft and flies nearly 5,000 weekly flights to 91 destinations, yet it has cut roughly a third of its international operations in an attempt to stanch losses. In March, a Delhi-Vancouver flight turned back after eight hours in the air because it lacked clearance to enter Canadian airspace—the kind of operational failure that compounds safety concerns and erodes customer confidence. The crash itself, which occurred on the Ahmedabad-London route in June of last year, remains under investigation; the final report is due in October. That report will likely shape public perception of the airline for years.
Gebremariam will inherit an airline caught between ambition and survival. The Tata Group bought Air India from the Indian government in 2022 with plans to build it into a world-class global carrier that could project India's economic reach. The chairman, N Chandrasekaran, has acknowledged that stabilizing the airline under Wilson's leadership was only the opening act. Now comes what he calls the "critical execution and expansion era"—though he has also warned that a full turnaround could take a decade. That timeline suggests the board understands the depth of the work ahead.
Gebremariam himself has spoken of building a "world-class global airline" that reflects India's economic potential. It is the language of ambition, but also of someone who understands that words matter less than what happens on the tarmac and in the boardroom. His immediate priorities, according to aviation experts, will be rebuilding workplace culture and employee morale—both of which suffer when an airline is in crisis. He will need to accelerate the delayed expansion and refurbishment of the fleet. He will need to reshape the airline's route network to stop the bleeding. And he will need to do all of this while the final crash investigation unfolds and India's broader aviation sector contends with rising costs, disrupted international routes due to the Iran war, aircraft delivery delays, and tighter regulatory scrutiny.
The airline has not yet announced when Gebremariam will formally take the helm. But when he does, he will be stepping into a role that demands both the steady hand of a crisis manager and the vision of someone who can see beyond the immediate wreckage toward something rebuilt and whole.
Citas Notables
Having completed the initial phase of stabilisation, integration, and fleet commitments under Campbell's guidance, Air India is now entering a critical execution and expansion era.— N Chandrasekaran, Air India chairman
Gebremariam endeared himself to his employees during both these black swan events, especially his backing of the pilots and engineers at Ethiopian.— Sanjay Lazar, CEO of Avialaz Consultants