In the accelerating contest to build the infrastructure of artificial intelligence, Samsung Electronics has deepened its foundry platform by partnering with Movellus Circuits to embed power optimization technology directly into the chip design process. The move reflects a fundamental shift in semiconductor priorities: as AI systems grow more voracious in their energy demands, efficiency has become as consequential as raw performance. Samsung, long anchored by its memory dominance, is now reaching further into the design ecosystem — not merely to manufacture chips, but to shape how they are con