In a calculated act of platform pressure, Microsoft has announced it will cease delivering new features to Microsoft 365 on Windows 10 once version 2608 releases, leaving millions of users in a security-only holding pattern until October 2028. The move reflects a deeper tension in the technology industry between user inertia and corporate roadmaps — between the comfort of the familiar and the momentum of the new. Microsoft, having tried persuasion, is now trying consequence, betting that a slowly dimming suite of tools will accomplish what incentives could not.