As winter presses down on Hamilton's city centre, the hospitality sector has chosen creativity over resignation — launching Love Bites, a month-long August initiative uniting 32 eateries around a single, quietly radical idea: invent something new, offer it once, and trust that the gesture itself draws people back in. The campaign arrives at a moment of genuine economic strain, when rising costs and thinning foot traffic have tested the resilience of cafes, restaurants, and bakeries alike, yet it draws on a deeper human instinct — that the turning of a season, and the promise of something fleet