Bhool Bhulaiyaa 3 holds strong with ₹37 crore on Day 2

In the rhythms of popular cinema, a film's second day at the box office often speaks more honestly than its first — it is the moment when spectacle gives way to genuine word of mouth. Bhool Bhulaiyaa 3, the comedy-horror vehicle built around Kartik Aaryan, collected ₹37 crore on its second day in Indian theaters, a figure that suggests the film has moved beyond the opening rush and found a willing audience. In a market where films can rise and fall within days, holding steady is itself a kind of statement — that something in the laughter and the fear is resonating, and that the conversation ha